Jameka Whitten is one of the most intelligent human beings I know. She is also extremely funny and will always be a Brooklynite no matter the fact she grew up down south. ( YEAH MEKA, I have told you this before). She has her own business but has always been a hustler. Jameka has always had a great business mind. I reached out to her for an interview because it is always nice to seeing a woman doing it for herself and making her own way.
Introducing the Queen of the Queen City
1) Name and Occupation : Jameka S. Whitten, Publicist (Owner of JSW Media Group)
2) How long have I known you? At least 10 years. Maybe more. I feel like we’ve always known each other.
3) What is/are your goal/goals in life?
To be healthy spiritually, physically and emotionally. Everything else is icing on the cake.
4) what is/are your passion/passions?
I am committed to social justice and empowerment. People need to know that they have a voice, and not be afraid to use it.
5) why did you choose your field?
I enjoy helping people reach their full potential. I’m always thrilled whenever I get to build a brand from the bottom up. In addition, public relations is an industry that is constantly evolving. I love the variety.
6) who are your mentors?
The most underrated and incredible business woman I know is my mother. She’s done it all, and always on her own terms. She is part of the reason why I knew being an entrepreneur was my chosen path.
7) what was your first big job?
I’ve had a lot of work experience, but I would say my first big corporate job was working as an Assistant Director of Admissions at the Art Institute of Charlotte, with being an executive assistant then project manager at Bank of America working in the Multicultural Marketing department, a close second. I also did an almost seven year stint at ESPN. So I guess that makes me well rounded, maybe?
8) What do you look for in a client?
I hate working with lazy, spoiled and entitled people. And the entertainment industry is full of those types. When I am looking for clients, I seek out the best who are humble and hard workers. PR is a team effort, and there is no “I” in team–egos don’t matter when you are trying to get the job done, and done well.
9) expectations from your career?
I want to continue to wake up everyday doing what I love. Eventually, I would like to hire all of my current staff on a full-time basis and have a physical building. In my spare time, I’d love to finish the two books that I have been working on forever. I think I have an interesting story to tell, so I’d like to get it out there.
10) have you had any hardships?
Yes, but without trials and tests, there cannot be true joy in the victory. Everything happens in the way that it is supposed to and when it is supposed to. The tears I’ve shed in the past were all about preparing me emotionally for the future. God is in control of my life. That’s all I need to know.
11) who have been your saving graces?
My faith, my ability to laugh at myself and knowing that everything is already all right, despite what the circumstances may say. Just because a situation looks bad or hopeless doesn’t mean that it is–that’s when it is time to kick your Faith into high gear, thank God for waking you up everyday and keep that ball moving. No feeling sorry for yourself and no excuses.
12) how would educate someone who was interested in getting into your field?
If you want a legitimate career in public relations you need to be a good writer, an excellent negotiator and a natural people person. It doesn’t hurt to be detail oriented and highly organized. Deadlines are not suggestions, they are imperative.
Now please go and follow her
JSW Media Group
Company Website: www.jswmediagroup.com
Personal Website: www.jameka-shamae.com